Coffee Prices Surge Amid Frost Fears in Brazil July 23, 2025 – Global coffee prices reversed their previous downtrend and surged sharply today as frost warnings in Brazil sparked fears of crop damage. On the London ICE exchange, Robusta futures soared, with the September 2025 contract closing at $3,289/ton, up $102 or 3.2% from the […]
TR4 – The Reliable Backbone of Vietnam’s Coffee Fields If you’ve ever enjoyed a bold, balanced, and full-bodied cup of Vietnamese Robusta, chances are it came from a tree named TR4. 👨🌾 Developed by Vietnamese agricultural scientists, TR4 (short for Trường Sơn 4) is more than just a clone. It’s a symbol of modern Robusta […]
In 2025, coffee roasters around the world are facing one of the most challenging business climates in recent memory. Soaring green coffee prices, rising operational costs, and evolving consumer expectations are creating a high-stakes balancing act. The core question remains: should coffee roasters sacrifice their already thin profit margins or increase retail prices and risk […]
